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  • 13 December 2017 13:16

Pronto's startup Woven announces strong demand

• Achieves 15 per cent annual revenue growth, with a 22 per cent client portfolio increase since mid 2016 • Announces 42 per cent increase in staff headcount, appointing Raymond Clifton-Dobing as Head of Production • DC Thompson Consumer Products benefits from highly customised e-commerce solution

13 December 2017 – Melbourne: Australian technology company, Pronto Software, today announces considerable success and momentum achieved by its startup digital strategy consultancy, Pronto Woven, following its official launch mid last year.

Pronto Woven has increased its customer portfolio by 22 per cent since mid last year, as well as grown its annual revenue by 15 per cent. The business momentum achieved has resulted in a series of new hires, with staff headcount increasing by 42 per cent.

Chris Stolke, Pronto Woven Manager, said: “In our discussions with marketing managers and customer experience leads, it’s clear businesses are seeking a single provider that understands a project in its entirety and can integrate a customer facing platform with insights delivered via business management software. And that’s how Pronto Woven differentiates itself."

Weaving a solution for DC Thomson Consumer Products Pronto Woven was recently appointed by DC Thomson Consumer Products to design and implement an e-commerce solution for its newly launched wholesale gift offering, Wild & Wolf in Australia and New Zealand.

Pronto Woven developed two separate systems: an internal digital sales platform for sales staff on the road to place orders; and an additional business-to-business e-commerce site designed and built for independent retail trade to access and purchase merchandise. Both systems seamlessly integrate with DC Thomson Consumer Products’ ERP system from Pronto Software, and provide users with the ability to easily access and order stock at any time via any device.

Mark Camiller, Chief Operating Officer at DC Thomson Consumer Products, that includes both Parragon Publishing and Wild & Wolf, said: “It’s very easy for customers and staff to order from Wild & Wolf on Pronto Woven’s custom built platforms. From a processing perspective, the fact that Pronto Woven can look after our online store front and ensure all data connects into our business management software in real-time, is a real win. This means we rely on one vendor for management of the system. And our customers have been very pleased with the tools in place.

“Our initial internal digital sales platform needed to be up and running really fast, which we achieved with the help of the Pronto Woven team in a matter of weeks, which is impressive. The team at Pronto Woven are fantastic and were truly invested and fully across the project,” Camiller added.

New head of production welcomed to growing team In a bid to continue aggressive growth and maintain its strong foothold in the digital strategy sector, Pronto Woven recently appointed Raymond Clifton-Dobing as its Head of Production.

Leading the Pronto Woven technical and design teams to deliver projects that provide strategic digital transformation, Raymond is responsible for developing unique design concepts and approaches, overseeing projects from inception through to execution, as well as keeping abreast of the ever-changing global marketplace. Raymond has been with Pronto Software for over seven years, previously leading and specialising in integrated digital services for web and mobile applications, building solid technical expertise in this time.

For more information on Pronto Woven, please visit


About Pronto Software: Pronto Software is an Australian develops award-winning business management software. With an easy- to-use interface and in-built flexibility and intelligence, its flagship Pronto Xi platform drives efficiency and performance improvements to businesses. Pronto Software prides itself on actively listening to customers and adapting its services to meet their needs to reveal the best solution.

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For more information, please contact: Sarah Bullen Duyen Nguyen or Jennifer Gillis at DEC PR +61 2 8014 5033 /

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