- 14 September 2017 13:58
Investment Trends Report: CMC Markets Stockbroking leads in innovation and client satisfaction
The report highlights that over the last 12 months, CMC Markets has emerged as a strong contender in a number of key contestable client acquisition segments, attracting an increased amount of switchers, plus the new-to-market segment that is traditionally dominated by the banks. CMC Markets was also rated top performing amongst frequent traders for client satisfaction.
Irene Guiamatsia, Research Director, Investment Trends, said, “CMC Markets received the highest client satisfaction ratings for the ease of navigation, charting and low brokerage in the Investment Trends 2017 First Half Online Broking industry report.”
Andy Rogers, Head of CMC Markets Stockbroking, said, “the latest Investment Trends data highlights that our consistent focus on innovation, through developments such as our Pro platform and mobile application, continue to meet our current clients’ needs, particularly frequent traders, as well as attracting new traders.
“We are thrilled to have received recognition from the largest proportion of clients who noticed the advancements of our stockbroking platforms and are delighted that the new charting capabilities, in particular, are being well received by traders,” continued Rogers.
The new report from Investment Trends also highlighted CMC Markets Stockbroking as Australia's number one non-bank aligned provider, with CMC Markets retaining its fifth position for Australian market share, behind the big four banks.
CMC Markets Stockbroking was also emphasised in the report as having the industry’s highest levels of client advocacy, securing the highest ‘net promoter score’ (NPS) having the largest number of existing clients willing to positively recommend its products and services to other traders.
“We’re really proud that our platforms are recommended by traders. To know that CMC Markets Stockbroking received the highest overall client satisfaction ratings in the Investment Trends report as well as the highest NPS validates our continued focus on innovation and customer service,” said Rogers.
The Investment Trends Online Broking Report results follow CMC Markets’ accolade as ‘Australia’s most recommended stockbroker’ for the 7th consecutive year in the 2017 Canstar ‘Online Share Trading - Broker of the Year’ Award.
About the Investment Trends Report
The Investment Trends 2017 Australia Online Broking Report is based on a detailed online survey of over 12,556 investors and traders conducted between April and May 2017.
About CMC Markets
CMC Markets plc. (CMCX), was established in 1989 and through regulated offices and branches in 14 countries is now one of the world’s leading independent financial services providers. Through our award-winning, online and mobile trading platforms, we enable clients to trade over 10,000 financial instruments including contracts for difference (CFDs), foreign currencies (FX), Binaries and Countdowns, electronically traded funds (ETFs), shares, mFunds (unlisted managed funds), options, listed managed investments, warrants and interest rate securities. In 2007 CMC Markets launched its broking service, CMC Markets Stockbroking, which is now one of the few remaining non-bank aligned, online stockbrokers in Australia. Dedicated to quality, innovation and customer service, in 2015 CMC Markets was recognised as an ABA100 Winner for Service Excellence in The Australian Business Awards 2015. The CMC Markets Stockbroking online share trading Pro platform was also recognised as an ABA100 Winner in The Australian Business Awards 2016 for Business Innovation.
Please see our website for more information www.cmcmarkets.com.au
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