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  • 16 July 2012 08:59

SAS unlocks value hidden in Big Data

Seminars explain how SAS High Performance Analytics enables fast and trusted decision-making for organisations overwhelmed by ever-increasing volumes of information

Overcoming the challenge of extracting meaningful insights from ever-increasing volumes of Big Data – and doing so while those insights are still timely enough for gainful decision-making – will be addressed by SAS at half-day seminars in Canberra, Melbourne, Sydney and Wellington next week.

The seminars are designed for senior executives of major public and private sector enterprises and will be addressed by two SAS thought-leaders and leading authorities:

• Jim Davis – SAS senior VP and CMO – will explain how SAS High Performance Analytics produces answers to previously unsolvable problems and accelerates decision-making from days to minutes and seconds

• Mikael Hagstrom – SAS executive VP – will discuss the use of SAS High Performance Analytics to unlock the value of Big Data in order to react quickly and intelligently to market-changing information.

See – www.sas.com/hpa

SAS’ share of the advanced analytics market was 35.2 per cent in 2011, according to leading analyst IDC. That was more than the entire share for the remaining advanced analytic vendors named in IDC’s report, ‘Worldwide Business Analytics Software 2012-2016 Forecast and 2011 Vendor Shares’. IBM, in second place, held just 16.8 per cent.

David Bowie – managing director for SAS Australia and New Zealand – said, “Big Data – including the explosive growth of social media – is overwhelming executives with potentially valuable information they are simply unable to take advantage of if they have to rely on conventional data search and analysis tools. Insights would remain hidden and opportunities for business gain would be lost.

“High Performance Analytics dramatically reduces the time it takes to extract meaningful insights from very large volumes of information, thereby enabling sound business decisions to be made while the information is still valid.”

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