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  • 25 May 2012 10:30

Mindjet projects double digit growth in Australia, driving 300 new customers this year

Mindjet builds on its regional business success; increases investment with executive promotions, additional staffing and new local office

Sydney, Australia – 25 May 2012 – Mindjet confirms its position as a leading business collaboration software provider, today announcing the opening of its new Sydney office, key promotions and new staff hires in Australia, to support expected increased demand for the company’s products in 2012. Mindjet has experienced greater than 20 percent year over year growth, counting more than 700 Australian customers to date. The company also projects greater than 50 percent growth, increasing its customer base to well over 1000 companies in 2012. Mindjet’s increased activity in the APAC region is supported by the recent promotion of Uwe Richter, International Vice President and General Manager at Mindjet, who is responsible for overseeing the business growth in the APAC region, in addition to Japan and EMEA. Since joining Mindjet in 2007, Richter has driven the company’s strategic success and development in Europe, and plans to expand the business further in Asia and Australia. Richter has successfully implemented the strategic development of Mindjet’s productivity-enhancing solutions for teams within a range of organisations, focusing on the strength of Mindjet’s products to enhance an individual’s creativity, as well team collaboration for planning and managing complex projects. “Mindjet’s European strategic success story is something we can replicate as we develop and grow in this region," said Richter. “I'm looking forward to introducing our new licensing model in the APAC region, which has proven to be very successful, and enthusiastically embraced by our European customers.” According to Cameron Ackbury, Senior Director APAC & Japan, the new office and hires are a part of an aggressive growth strategy to support increased demand and its strategic reseller partnerships in the region. “Over the past 12 months we’ve increased our number of strategic partnerships in this region. As a result we’ve seen impressive company growth which we expect to accelerate with additional resources including our new office, an increased sales and marketing headcount and new value added reseller partnerships and licensing models,” said Ackbury. “Australia possesses an economy that has diversified, and it is boosted by the strength of its services and resources industries. Mindjet is well positioned with key customer accounts in these industries – including some of most successful energy and mining, technology and banking companies – and looks to expand its footprint with a broad range of sales and marketing efforts targeted at the region’s largest and most innovative companies.” Working with Ackbury, the new team members will help drive an increase in the company’s local customer base forming a local hub to support and strengthen Mindjet’s channel activities and plans throughout Australia, Asia and Japan. The new regional appointments include: • Daniel Sims, Marketing Manager APAC & Japan, will drive Mindjet’s local marketing strategy and has extensive experience in supporting growing companies through the effective implementation of marketing initiatives. • Daniel Keegan is Enterprise Account Executive and he brings 5 years of experience in technology sales. Daniel will be responsible for expansion of the company’s local business and broadening out Mindjet’s top tier enterprise clients across Australia, New Zealand and Asia. • Sim Shah, Corporate Account Executive, will be focused on developing Mindjet’s local client base as well as driving customer engagement. The new team members join Conor O’Gorman, Manager of General Business Australia & New Zealand, who will be responsible for developing Mindjet’s presence in the ANZ markets as well as supporting their customers and channel partners to develop relationships and increase revenues. - Ends- About Mindjet Mindjet delivers collaborative work management software that generates ideas, organises information, stores and shares data, and manages workflow in a way that maximises the power of collaboration. Eight-three percent of the Fortune 100™ and 46 of BusinessWeek’s “World’s 50 Most Innovative Companies” rely on Mindjet to unite visions and actions and drive business success – let us show you why. ###

Mindjet, MindManager and Mindjet Connect are registered trademarks or trademarks of Mindjet in the US and other countries. Microsoft, Microsoft Office, and SharePoint are trademarks of Microsoft Corporation, registered in the US and other countries. Apple, iPad, iPhone, Mac, and iWork are trademarks of Apple, Inc., registered in the US and other countries. iOS is a trademark of Cisco Systems, Inc., registered in the US and other countries. Facebook, Twitter, YouTube, and all other names may be registered trademarks or trademarks of their respective owners.

Media Contacts Amanda Conroy Espresso Communications Amanda@espressocomms.com.au P: + 61 422 472 883 Anthia Crosby Espresso Communications anthia@espressocomms.com.au P: +61 2 9904 4177

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