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  • 22 August 2011 10:00

Concept Store Cara&Co. partners with Fujitsu for exclusive new launch

Midnight Blue Edition Fujitsu STYLISTIC Q550 PC exclusive to Cara & Co. at the opening of new boutique store in Sydney





Sydney, Australia August 22, 2011 – In an exclusive deal between major computing manufacturer, Fujitsu and concept store Cara & Co., Fujitsu are proud to announce a new unique Midnight Blue Edition edition of their STYLISTIC Q550 Tablet PC available at the first Cara & Co. Store which opened in Sydney this month. Fujitsu has already proved over the years that they are the premium company when it comes to producing stylish and powerful personal computers. With 20 years experience in making tablet PC's we see a new era of portable, stylish, computers that are fit to take the executive and business world by storm.

In addition to Cara&Co. featuring the new STYLISTIC Q550 Tablet, they will also be featuring Fujitsu's white version of the LifeBook PH701 notebook, nicknamed "The Handbag". This notebook features the best of both worlds, boasting a powerful Intel Core i5 for maximum processing power, but only weighs a total of 1.7kgs, so it's easy to carry, anywhere you go.

Robin Tang, Fujistu PC Australia's Marketing Manager, was extremely pleased and optimistic about the new partnership between the two companies. "We're very proud to be associated with the leading brand, Cara&Co., and one that shares our passion on setting new trends".

With the opening of the new Cara&Co. store in Westfield Sydney, it is their hope to continue to build on their firm philosophy of researching and buying the most cutting edge selections and technologies, which reflect the very latest directions from around the world. With the addition of the new stylish STYLISTIC Q550 & LIFEBOOK PH701 notebook, Cara&Co. are indeed on their way to a great start with their first store in Sydney.

Features of the Fujitsu STYLISTIC Q550
Usability and user experience - effortless and intuitive operability via touch or pen input
The STYLISTIC Q550 runs on Microsoft Windows® 7 and is compatible with Windows®’ multi-touch capabilities. Users can control applications and input text by touching the screen simply with just a touch of their fingers or by the attached stylus.

The STYLISTIC Q550 is equipped with a next-generation Intel® Atom™ CPU that is highly-compatible with Microsoft Windows® 7 operating system, energy efficient, and features superior performance. By making full use of Fujitsu’s proprietary power supply control functionality, the new series provides effortless operations using a large-capacity battery that can power the slate PC’s 10.1 inch screen while still providing full work day battery runtime. Furthermore in terms of maintenance, the battery is removable. The overall unit weighs only 680g when a standard battery is inserted.
The STYLISTIC Q550 employs an ergonomic design, with a surface texture and weight balance that make it fit naturally in the user’s hand.

Pricing and Availability: Fujitsu STYLISTIC Q550
Vendor: Fujitsu PC Australia
Model:  STYLISTIC Q550 (Midnight Blue)
RRP: From AU $1688
Website: http://au.fujitsu.com/pc
Customer Care Hotline: 1800 288 283
Availability:  Exclusive from Cara & Co.

About Fujitsu PC Australia
Fujitsu PC Australia is the Sales and Marketing office of Fujitsu PC Asia Pacific (the Asia Pacific Regional Headquarters for PC business of Fujitsu Limited, Japan). Its responsibilities include the marketing and sales of a wide range of personal computers for the corporate and end-user markets in Australia and New Zealand.

Fujitsu PC Asia Pacific pledges “Built-in Confidence” for every product under its brand name to reassure users of product and service excellence. From high performance components to stringent quality control and professional after-sales service, Fujitsu stands for reliability and satisfaction.
All other company or product names mentioned herein are trademarks or registered trademarks of their respective owners. Information provided in this press release is accurate at time of publication and is subject to change without advance notice.

About Cara & Co.
Cara&Co. was one of the first boutiques in Moscow, Russia. It was opened in April 2007 by Australian Company Cara&Co. Pty.ltd. Now, in August 2011, the opportunity to open the second Cara&Co. store in Sydney has come to fruition. The philosophy behind the store is “No Logos Fashion Only”. Cara&Co showcases intellectual fashion at a luxe level, producing its own aesthetic version of “discreet luxury”. Featuring some of the best independent international fashion designers and exclusive capsule collections designed by Australian and New Zealand brands, as well as featuring lifestyle, technology and a fine dining restaurant!

Press Contacts
Gap Marketing and Management Pty Ltd

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