14:00 - 14:08 (SGT) 

Welcome Address   

Innovation Awards: Partner Excellence

14:08 - 14:20 (SGT) 

ASEAN-wide Innovation Awards:

ASEAN-wide Innovation recognises partners delivering customer innovation headquartered in Southeast Asia. This is partner is a market-leading specialist which thrives in challenging end-user environments, sparking new ideas and outcomes through an unconventional approach to technology consulting and implementation. Note: This award is open to partners headquartered in Southeast Asia as the company’s global base. This is not open to multinationals with a regional hub in Southeast Asia but a global headquarters.

This award will be delivered in partnership with Dell Technologies.

14:20 - 14:27 (SGT) 

Partner Innovation Awards:

Partner Innovation recognises customer innovation and excellence across the key market segments of Enterprise, Mid-Market and SMB, in addition to pioneering technology specialists and collaborative providers.

Customer Insights: State of the CIO

14:27 - 14:50 (SGT) 

Introducing the Revenue Generating CIO

According to State of the CIO findings, 74% of CIOs across ASEAN are now tasked with revenue-generating responsibilities as the introduction of new revenue streams (47%), increasing top-line revenue (52%) and boosting profitability (61%) take centre stage as leading priorities.

Within this context, CIOs are becoming entrepreneurial and placing increased emphasis on innovation – 79% of IT executives prioritised an entrepreneurial mindset this year, while nearly a quarter (74%) directed energies to creating teams focused on innovation.

Most notably, interacting directly with customers has become more important during the past 6-12 months for 78% of CIOs – compared to having weekly or monthly meetings with executive leadership (69%). This session will deep-dive into State of the CIO research to outline the rise of the revenue generating CIO across ASEAN, and the implications on innovation agendas in the enterprise.

This session will be delivered in partnership with Ingram Micro.

Innovation Awards: Partner Excellence

14:50 - 14:55 (SGT) 

Start Up Innovation Awards:

Start-up Innovation recognises market-leading start-ups building unique businesses to bring innovative new technologies to the ASEAN market. Note: All submissions must be from ASEAN-based start-ups.

14:55 - 15:17 (SGT) 

Tech Innovation Awards:

Tech Innovation recognises partners leveraging established and emerging solutions to enhance customer innovation levels, underpinned by deep levels of expertise and specialist services.

This award will be delivered in partnership with Zscaler.

Customer Insights: Tech Buyer Engagement

15:17 - 15:30 (SGT) 

Prevailing during the purchasing process: How to avoid customer abandonment

Following 12-18 months of change in how businesses operate, IT decision makers are clear in what guidance is required to support accelerated digital initiatives. For the ecosystem, new marketing opportunities exist to capitalise on such heightened demand for disruption but the need for content comes with a caveat.

According to Customer Engagement Study – research produced and published by IDG – end-users across ASEAN are changing consumption habits during the purchasing process, impacting vendor and partner engagement preferences in the process.

This session will document the leading factors causing customers to abandon a vendor or partner during the purchasing process, detailing the marketing tactics which resonate most post-pandemic.

This session will be delivered in partnership with Commvault.

Innovation Awards: Channel Excellence

15:30 - 15:45 (SGT) 

Vendor Innovation Awards:

Vendor Innovation recognises vendors helping partners deliver transformative solutions and services to customers, operating market-leading approaches to engagement and enablement across the key technology segments of Cloud, Security, Hardware, Software, Networking and Specialist.

This award will be delivered in partnership with Sourced Group.

15:45 - 15:47 (SGT) 

Distributor Innovation Awards:

Distributor Innovation recognises distributors spearheading ecosystem innovation and growth through transformative approaches to vendor engagement and partner enablement, spanning the core categories of Hardware, Software, Specialist, Incubation and Creativity.

Customer Insights: Lessons in Leadership

15:47 - 16:10 (SGT) 

CIOs on… Collaboration, Communication & Culture

Armed with political capital – and a once-in-a-career opportunity to spearhead change – CIOs now hold responsibility for digital and innovation strategies across ASEAN, driven by a CEO-led mandate to kick-start transformation plans post-pandemic. 

But while innovation is undoubtedly required, the value of leadership now carries unrivalled importance as CIOs take the reins and drive boardroom agendas from the front. Such a shift in dynamics requires more than technological expertise, rather a deep understanding of collaboration, communication and culture to ensure high-level strategies are executed with precision on the ground.

Market-leading CIOs across ASEAN will outline best practice in relation to Collaboration, Communication and Culture.

Innovation Awards: Individual Excellence

16:10 - 16:25 (SGT) 

Personal Innovation Awards:

Personal Innovation recognises standout individuals who contribute to customer, company and channel success through a transformative approach to management, channel, sales, technical and marketing positions.

16:25 - 16:35 (SGT) 

Hall of Fame Inductees:

Hall of Fame recognises long-standing leaders who have been instrumental in the development and enhancement of the ASEAN channel. Three individuals will be inducted into the Channel Asia Hall of Fame in 2021 and will be determined by the executive panel of industry judges plus previous Hall of Fame inductees.

This award will be delivered in partnership with Tech Data.

16:35 - 16:40 (SGT) 

Closing remarks