While Tim Cook was characteristically mum on the future of Apple, he dropped some clues about where Apple is headed.
Several of Apple's most ambitious features have yet to be released. While most of them should arrive, some important ones will likely be delayed further.
The best part of the Apple experience has long been "it just works." The question is… what happens when it doesn't?
In the tech business, you're only as good as your next move. No company can afford to rest on its laurels, and even Apple is not an exception.
Every big tech company in the world has got to be looking down the road to figure out where our digital future is headed, and Apple's no exception.
Apple's value is like that of a country and threats to the company often come from countries themselves. And some of those threat are the biggest that Apple is facing at this very moment.
Apple is very careful about how it talks about its products but a lot can be deciphered if you look at their words closely.
What does the future hold for macOS? There are signs in Big Sur, and the move to Apple silicon will surely have an influence.
