Tying together customer data from various sources, customer data platforms (CDPs) provide detailed profiles of customers and the means for delivering customised marketing to them.
Stories by Peter Wayner
Major cloud providers do it all, and usually for a sizable price. If the high cost of cloud computing has customers down, one of these smaller cloud services could be a way out.
When it comes to infrastructure, stability is king yet change persists, as organisations seek greater security and faster speeds — without sacrificing reliability.
With companies shifting most or all of their workloads to the cloud, the reasons for rolling out server racks are dwindling — but still very compelling.
Lapses in protecting databases are common and attackers know it. Here are the top database weaknesses they try to exploit.
iPaaS is a cloud-based tool for linking existing applications and data flows into new services. Here are the key use cases, examples and vendors.
Computing without servers? Programming without code? Let’s ponder these and other innovations in the constantly evolving cloud.
From inexplicable outages to head-scratching Terms of Service ‘violations,’ a seemingly solid perch in the cloud could turn suddenly precarious.
The rise of Python will lead many enterprise managers to wonder whether it’s time to jump on the hype train. Let’s weigh the pros and cons.
For software developers and IT, the self-service pay-as-you-go cloud model seems like a dream come true. But then the bill comes due.
The best way to understand computers and bend them to our will is to learn to speak their language so they will understand our commands.
The cloud computing industry loves to give away free samples and Google Cloud is no different from AWS or Microsoft in this respect.
10 customer tips for stretching AWS' free services to the limit and keeping cloud bills near zero.
From government, health, and finance data to weather, baseball, and Star Trek, countless collections of free data are available online.
Look to these strategies to balance privacy with functionality and protect your applications and data against attacks in the cloud.