CloudGo strengthens ServiceNow capabilities in Asia
- 15 August, 2019 07:00
CloudGo has been awarded Premier status within the ServiceNow ecosystem following a year of growth through the vendor’s IT service management platform.
The dual headquartered specialist - housed in both Singapore and Sydney - received the enhanced status in recognition of demonstrated in-market expertise across sales, pre-sales and delivery.
“2019 has been a year of significant growth and changes for CloudGo, and we’re proud to add this achievement to the many we’re ticking off this year,” wrote Swati Gupta, lead consultant at CloudGo, via a company blog post. “Premier is an exclusive club, where partners must show sales, pre-sales and delivery capability and certifications, all the while adding value to customers and keeping a high customer satisfaction rating.”
Gupta said the cloud provider has an average customer satisfaction score (CSAT) of 9.6, with less than one change request per project and more than 90 per cent of users returning for at least a second engagement.
“We look forward to continuing this growth and providing value to even more customers across the region,” Gupta added.
Founded in 2016, CloudGo is a consultancy firm with deep expertise across ServiceNow and Salesforce technologies, leveraging capabilities across customer relationship management (CRM), service management and cyber security infrastructure.
As reported by Channel Asia, ServiceNow is chasing a revenue target of $10 billion with channel partners expected to play a leading role in the software giant’s transformational efforts.
Central to such ambitions will be an overhauled partner strategy designed to drive growth through an expanding ecosystem.
“ServiceNow believes it can become a $10 billion company, creating significant opportunity for our global partner ecosystem to grow with us as we help enable digital transformation for customers worldwide,” said David Parsons, senior vice president of global alliances and channel ecosystem at ServiceNow.
Speaking during Knowledge 2019 in Las Vegas, Parsons said key channel changes include a new global partner segmentation approach, in a bid to recognise partner expertise across the vendor’s ecosystem.
According to Parsons, “this will enhance opportunities for partners to differentiate and position their services to joint customers”.
Within this new framework, partners are segmented according to two sets of criteria, the first being their "breadth and depth" of ServiceNow‑enabled solutions adoption associated with their practice development and managed service offerings; and the second covering go‑to‑market maturity.
According to Parsons, the former is determined by four key factors, spanning capacity; competency; customer success and capability. Based on such sets of criteria, partners are segmented as Global Elite; Elite; Premier; Specialist and Registered.
At the top end of the market, Global Elite status carries a commitment to achieve a $1 billion ServiceNow practice within three-to-five years, endorsed by CEO-level backing.
“The changes announced more intuitively segment our global partner portfolio, better differentiating levels of expertise for our partners and customers,” Parsons added. “We also are implementing a more consistent, proactive and predictable joint go‑to‑market engagement framework.
“Together, ServiceNow and its partners represent a true ‘force multiplier’ for our customers. We are committed to helping customers accelerate their digital transformation journey and realise unprecedented business value.”