NTT Data Services has increased investment in Google Cloud technologies through a new premier partner ranking, the highest status available through the vendor’s channel.
The new tiering follows “multi-year collaboration and joint cloud investments” between the two companies, in addition to NTT Data demonstrating a “high level of competency” with Google Cloud products.
NTT Data - which recently acquired Bangkok-based specialist SAP consulting firm ISS Consulting - will now increase efforts on joint go-to-market offerings with the technology giant through the provision of consulting, implementation and managed services.
“This highlights our commitment to innovative, strategic relationships that allow us to deliver cloud insights and solutions that drive meaningful outcomes for our clients,” said Eric Clark, chief digital officer of NTT Data. “Google Cloud’s ecosystem of partners will be strengthened by our vertical industry expertise and technical knowledge, as well as our cloud intellectual property, accelerators and tools.
On the flip side, Clark said the vendor's program will “enhance” NTT Data’s cloud transformation offerings by adding more Google Cloud resources in analytics, artificial intelligence, machine learning and cloud migration, alongside the Internet of Things, security and productivity.
“Our relationship with Google Cloud underscores our ability to assess cloud maturity, create a strategic plan and architect a cloud transformation that helps maximise business value with responsive, performance-driven digital technology,” Clark added.
In April, Google Cloud revealed a new host of partner incentives and funding in an effort to become a 100 per cent channel vendor.
As reported by Channel Asia, global channel chief Carolee Gearhart said that the cloud giant currently had a partner attach-rate of 80 per cent, but was hoping to fully incorporate the channel into its customer relationships.
Speaking at Next ’19 in San Francisco, Gearhart said the Google Cloud sales team is invested in getting partners involved earlier in the sales cycle and not just at the end - "it’s not just thinking about how to get more partners involved but for them to know where they can add value."