Lenovo rolls out subscription offering through partners

Lenovo rolls out subscription offering through partners

Service includes no required minimum capacity commitment

Sumir Bhatia (Lenovo)

Sumir Bhatia (Lenovo)

Credit: Lenovo

Lenovo has rolled out a new subscription-based service through channel partners and sales representatives across the Asia Pacific region, as part of a global initiative.

Under the banner of Lenovo TruScale Infrastructure Services, the service is designed to offer customers the versatility to use and pay for data centre hardware and services through a subscription-based model - either on-premise or off-premise without having to purchase the equipment.

“At Lenovo, we always start by understanding our customers’ strategic objectives,” said Sumir Bhatia, president, of Asia Pacific, Lenovo Data Centre Group.

“Agility is one of the most challenging issues that we often see amongst our customers, particularly in Asia Pacific where the landscape is so diverse that they are as likely to be a small startup as they are to be an enterprise.

“As customers look to refresh their data centre from legacy, older infrastructure to more workload-based infrastructure, Lenovo TruScale’s flexibility and agility will be crucial in providing effective and cost-efficient solutions for their data centre needs without locking them into rigid architectures or software."

According to IDC, 63 per cent of IT buyers stated that the availability of flexible payment options or pay-per-use is "very important" when selecting an IT infrastructure provider, supporting the vendor’s move into this space.

This newest service equips organisations with flexible and agile data centre solutions with no required minimum capacity commitment, enabling them to focus on business growth and innovation.

With this new consumption model, customers never take capital ownership of the hardware or other IT assets and pay for what they use each month as part of their operating expenses.

The vendor’s ThinkSystem and ThinkAgile product portfolios are also available through this offering, which includes hardware installation, deployment, management, maintenance and removal.

“Lenovo’s TruScale as-a-Service offering is truly revolutionary, changing how IT departments procure and refresh their data centre infrastructure,” added Laura Laltrello, vice president and general manager of services, Lenovo Data Centre Group.

“With our subscription-based model, customers pay for what they use, eliminating upfront capital purchase risk.

"Our offering can be applied to any configuration that meets the customer’s needs – whether storage-rich, server-heavy, hyper-converged or high-performance compute – and can be scaled as business dictates."

In addition, capacity for this solution can be scaled up or down to meet demand, ensuring IT infrastructure is right-sized, all the time.

Furthermore, through the vendor’s own metering solution, customers can track their usage in real-time through a metering dashboard.

The monthly pricing model is designed to be simple, encompassing all associated services, such as maintenance, support, remote monitoring and system health, in one bill.

“Lenovo is accelerating our customers’ intelligent transformation and digital journey by providing them with a new way of securing and deploying infrastructure,” added Roderick Lappin, senior vice president and chief customer officer, Lenovo Data Centre Group.

“By eliminating the capital expense of purchasing IT equipment and replacing with a subscription model, customers can now focus on supporting their business growth, knowing that they will have the right flexibility across their environment.

“Lenovo TruScale Infrastructure Services combines the economic flexibility of cloud with the security of on-premise data, giving customers more agility, efficiency and simplicity in how they operate."

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