Commvault has overhauled its partner program in an effort to help partners simplify, streamline and scale business operations.
The new additions and enhancements are available in Singapore and across the Asia Pacific (APAC) region following the vendor’s global launch last week.
Channel partners are facing an increasingly challenging time as competition mounts and product offerings increase.
In an effort to boost partner success in an increasingly complex environment, Commvault’s new partner offerings aim to not just make it easier to do business with the back-up, recovery, and data management specialists but to increase opportunities for partners to recruit new customers.
The vendor has undertaken a major redeployment of resources across sales, partner and field marketing organisations to create a new teams dedicated to Commvault’s four routes to market: alliance partners, value-added resellers (VARs) and distributors, service providers and global systems integrators (GSIs).
“Commvault’s goal is to be the partner of choice for backup and recovery and data Management,” said Owen Taraniuk, head of worldwide partnerships and market development, Commvault.
“Business moves fast, and Commvault continues to transform to help our partners quickly deliver solutions that help them grow."
As such, an on-demand service centre for partners has been created. The partner success desk, as its called, will provide 24-hour assistance for a range of questions and issues, providing easier and faster access to the vendor’s support nad resources.
Furthermore, new investments have been made in organisational leadership to advance partner success including the appointment of new worldwide head of channels, Scott Stubel.
A partner demand centre has also been created that can provide assistance to partners who need help with their marketing campaigns, including the ability to stream content directly to partners’ websites and social media platforms.
“All of our investments and enhancements to the partner program have been designed to help partners build and scale their businesses,” said Taraniuk.
“These changes and improvements are a direct result of partner feedback and will help us all advance together and make it easier to do business with Commvault as we strive to better meet the evolving needs of our partners in an increasingly cloud-centric, digital economy."
In a world where simplification is key, Commvault has focused much of its effort in doing so across its partner program, including introducing a simplified product set, going from over 20 product offerings to now only four.
Further effort has been made to reducing operational costs and and time, including an improved quote centre designed to provide quotes in minutes, greatly reducing the time it takes sellers to create proposals.
The vendor’s partner portal has also gotten a refresh, introducing new tools, content and resources for optimising partner experience and success with improved click-to-chat capabilities.
"As a longstanding Commvault reseller, we know that the company always puts its partner ecosystem first,” said Damon Robertson, managing director, Coolsprit.
“The new enhancements to the partner advantage program are just another reminder of their commitment to helping Coolspirit succeed in delivering industry-leading data management solutions to my customers in an evolving and increasingly cloud-centric digital economy."