Sourced Group expands ASEAN capabilities as consultancy demand increases

Sourced Group expands ASEAN capabilities as consultancy demand increases

Business sees opportunity to expand into the lucrative Asian markets

In just under a year, Sourced Group, an IT consultancy specialising in large-scale cloud transformations for enterprise clients, is ready for its next phase of ASEAN expansion.

Entering the market in July 2017 with the opening of its Singapore office, the business has seen an opportunity to expand into the lucrative Asian markets.

Founded in 2010, the company is headquartered in Toronto, Canada, with offices in Australia, and since July 2017, Singapore, where it has engaged with local enterprises in the financial services and aviation industries.

Priding itself as customer-centric, Sourced recently completed a global strategic roadmap to ensure it effectively positions itself in the market and to better align itself to its customer’s key operational regions.

As a result of this review, three key appointments were made across the company’s operations; managing director for ASEAN, Australia and New Zealand (A/NZ), as well as North America.

ASEAN sees John Painter appointed as the regional managing director. Painter, a solutions architect, joined the company in 2012 and was promoted to principal consultant in 2014, while also launching the Singapore office as country lead in July 2017.

“Today we continue to deepen our commitment to Singapore and the ASEAN region,” Painter said. “Over the last year we have been privileged to work with some of Singapore's most globally recognised enterprises, helping them build strategy and manage their use of cloud computing.

“We at Sourced view Singapore as a long-term strategic commitment, and we will continue to invest in the region with world class talent, local executive and delivery teams, and a focus on skill transference across our clients, teams, and the broader community.”

Meanwhile, taking the top job in A/NZ is Salma Datenis, having joined the company in 2015 as a cloud infrastructure architect.

Specifically, Datenis will head the operations across A/NZ as the areas new managing director, having become country lead for Australia in 2017.

Finally, Paul Bertoni has been appointed as managing director for the North American market.

“I am delighted with the growth of Sourced and humbled by the daily trust our clients put in our ability to guide them on their cloud journey,” Sourced Group CEO, Jonathan Spinks, added.

“The organisational changes and operational expansions announced today will allow us to further enhance our offerings and improve our responsiveness to client needs.

“We have an exceptional team at Sourced and I know they share my excitement as we position ourselves for the future.”

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